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·The Singular, Je Ne Sais Quoi Allure of Balmain

Model standing outdoors at night in front of a hotel with motion blur, wearing a white blazer, white top, light wash jeans, and holding a black handbag

Model in white sleeveless top and oversized sunglasses holding a leopard print handbag outdoors on city street

Model wearing a black top and leather skirt holding a leopard print handbag, opening red leather doors.

Model leaning against a stone wall holding a cream shoulder bag with a gold buckle, with a sunny urban street background.

Model seated on a deep red velvet banquette wearing a leopard print dress and holding a black handbag with a gold buckle.

Model standing on a city street at sunset wearing a white double-breasted blazer and holding a cream handbag

Model wearing black blazer and pants carrying a white bag walking past a brick building for Elle U.S.

Elle U.S. The Singular, Je Ne Sais Quoi Allure of Balmain 2025

About

Elle U.S. presents a fashion editorial series exploring the modern silhouettes of Balmain. Photographed by Brendan Wixted, the imagery moves between the crisp textures of urban street life and the intimate atmosphere of interior settings, employing a mix of natural light and direct flash techniques to articulate the collection's tailoring. Stylist Cassie Anderson anchors the visuals with a focus on structured blazers, tweed jackets, and high-contrast accessories. Model Eduarda Bretas serves as the central subject, captured across varying lighting conditions ranging from golden hour warmth to the desaturated, cinematic tones of a nighttime city backdrop. Casting by Delaney Kai and makeup by Akiko Owada maintain a cohesive, sophisticated aesthetic throughout the series.