Edeka
Das Fest
Brand
ProjectDas Fest
Date
Jan 2025
Description
For their 'Das Fest' project, Edeka collaborated with Jung von Matt to produce this commercial film. The narrative centres on a domestic portrait, following an elderly woman as she moves through the quiet rooms of her residence and uncovers personal items in a dimly lit attic. The production, handled by Cobblestone Filmproduktion GmbH, employs a cinematic, live-action technique. The visual execution relies on moody lighting and a soft focus, leaning into a warm aesthetic to capture the intimacy of the character's environment.
Style
Horizontal, Cinematic, Moody, Warm
Industries
CPG / Packaged Food
Color
Jet Black
Beige
Background
Bedroom
Context
TVC / TV Commercial
5000+ creatives to discover
Sign up to gain access to the entire directory. It’s free.
Visie is a curated library of creative professionals.