Drinkwise addresses alcohol moderation in this commercial spot for the AFL. The film centers on a pint of beer in a stadium setting, using visual effects to integrate a football player’s silhouette within the glass.
Produced by Collider with creative direction from Clemenger Melbourne, the spot leans into a warm aesthetic. Fin Design + Effects managed the VFX work to capture the movement of the liquid, set against the ambient backdrop of a sports lounge.
