DoorDash: Welcome To The Flavourhood
Mar 2023
DoorDash’s Welcome To The Flavourhood campaign introduces a detailed miniature world that brings culinary items to life through stop-motion animation. The creative execution centers on a bespoke miniature town featuring stylized storefronts, small-scale vehicles, and delivery figures outfitted with branded gear. Developing this narrative, john st. leads the creative direction, blending live-action technique with tactile animation. The project leans into a cinematic aesthetic, showcasing ingredients such as pastrami, bread, and pickles performing choreographed movements. Sound design by Grayson Music rounds out the environment, anchoring the small-scale scenes in a polished, rhythmic atmosphere.
Artistic, Horizontal, Action, Cinematic
Animation
TVC / TV Commercial