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DoorDash: Welcome To The Flavourhood

Date

Mar 2023

Description

DoorDash’s Welcome To The Flavourhood campaign introduces a detailed miniature world that brings culinary items to life through stop-motion animation. The creative execution centers on a bespoke miniature town featuring stylized storefronts, small-scale vehicles, and delivery figures outfitted with branded gear. Developing this narrative, john st. leads the creative direction, blending live-action technique with tactile animation. The project leans into a cinematic aesthetic, showcasing ingredients such as pastrami, bread, and pickles performing choreographed movements. Sound design by Grayson Music rounds out the environment, anchoring the small-scale scenes in a polished, rhythmic atmosphere.

Style

Artistic, Horizontal, Action, Cinematic

Techniques

Animation

Industries
Context

TVC / TV Commercial

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