DoorDash partners with LAFC for the #DiscountGoals campaign, a high-energy commercial spotlighting the intersection of professional sports and local delivery services. The film centers on players within a locker room setting, utilizing cinematic lighting to accentuate the environment's textures and the details of the team kits.
Produced with Primo Content Argentina and creative input from GUT Los Angeles and Superette, the project leverages a clean, live-action technique to integrate brand messaging with team aesthetics. Media strategy was managed by Wavemaker US, with sound and music production provided by Animal Music.
