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Domain Sign guy 2025

About

The 'Sign guy' campaign for Domain captures a candid interaction between a sign installer and a local couple outside a residential property. The spot features live-action storytelling that leans into natural light and a cinematic aesthetic to frame the suburban setting. Developed by Howatson+Company, the production features contributions from Rabbit and Small Fry Films. Post-production and sound design were handled by The Editors and Rumble Studios, respectively, with media strategy provided by PHD Media and consultancy by House of Brands.

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