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DIRECTV Girlfriend 2024

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DIRECTV explores television accessibility in this commercial spot titled Girlfriend, which uses live-action storytelling to contrast a gritty urban rooftop with the mechanics of satellite entertainment. The narrative centers on a conversation between two pigeons, focusing on a makeshift satellite dish built from found objects. Produced by Biscuit Filmworks, the project maintains a cinematic visual quality through its use of warm natural daylight. Post-production work was handled by Untold Studios, with creative development by TBWA Chiat Day LA and Omnicom, sound design by String and Tins, and editorial work by Arcade Edit.

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