Dior: Fragrance
Brand
Date
Jun 2025
Description
Dior presents a cinematic fragrance campaign directed by Local Boy. The film tracks a series of intimate moments shared between a man and a woman, moving between quiet indoor encounters and wide-lens captures of a tropical coastal resort. Utilizing natural light to define its soft, sun-drenched aesthetic, the live-action production centers on the interplay between the subjects and their serene, sand-swept surroundings. The horizontal format prioritizes environmental scale, shifting from detailed close-ups to the expansive geometry of a beach at sunset.
Style
Horizontal, Cinematic
Techniques
Natural light
Industries
Background
Hotel Room
Context
Advertising Campaign, TVC / TV Commercial
Associated creatives
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