Dior: Dior Summer 2026

Jul 2025

The Dior Summer 2026 campaign is a refined exploration of seasonal menswear, captured through a series of editorial portraits and dynamic outdoor compositions. Photographed by Theo Wenner, the project transitions between coastal beach settings and crisp, court-side athletic environments to frame the collection's tailoring and casual sportswear. The imagery leans into a monochromatic aesthetic, utilizing natural light and analogue film grain to emphasize fabric textures and clean, minimalist silhouettes. Fashion styling by Tom Guinness grounds the collection in classic pieces—including textured blazers, patterned ties, and branded pullovers—while set designer Julia Wagner balances the visual narrative with structural elements like rowing sculls and modern interiors. With hair styling by Mustafa Yanaz, the campaign maintains a consistent, understated tone. The execution avoids overt artifice, opting instead for candid, high-contrast compositions that highlight movement and quiet contemplation.

Editorial, Monochrome, Horizontal

Analogue / film, Natural light

Advertising Campaign