Differin: Retail to Roblox Experience
Brand
Date
Jan 2025
Description
Differin bridges the gap between physical retail and digital engagement with its Retail to Roblox Experience. The project highlights a workflow where skincare products are scanned via mobile, seamlessly transitioning from retail shelf environments to an interactive digital interface. Developed by dentsu, the campaign leans into a clean, horizontal aesthetic that combines live-action product presentation with intuitive app-based navigation. By focusing on the mechanics of receipt uploading and game selection, the video details the utility of the integrated experience.
Style
Horizontal, Commercial, Clean
Industries
Color
Cobalt
Pure White
Background
Retail Store
Context
TVC / TV Commercial
Associated creatives
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