Model with short dark hair in a floral black swimsuit seated on a white plastic chair near rocky coastline and blue ocean.

Model in a long blue semi-sheer dress holding a white backpack against a pale sky

Model Kerolyn Soares wearing a patterned blue bikini top and a long white tiered skirt against a clear sky background

Model wearing a white skirt and carrying a brown patterned backpack against an outdoor coastal background.

Model wearing a patterned swimsuit and crochet sweater standing on coastal rocks by the ocean

Model seen from behind wearing a white halter dress outdoors against an ocean and clear sky background.

Model Kerolyn Soares wearing a white eyelet skirt and top with a straw bag by the coast for Desigual Summer 2024.

Model Kerolyn Soares wearing a patterned tropical print dress against an ocean and sky background for Desigual

Model with short dark hair wearing a white halter dress holding up a brown patterned handbag against a bright sky background

Model with short dark hair wearing a white lace dress crouching on rocky coastal rocks with a calm sea in background

Model wearing a patterned crochet top and black sunglasses crouching on rocks by the ocean for Desigual Summer 2024

Model with short dark hair wearing an orange top holding a brown cutout shoulder bag outdoors by the ocean.

Model in orange dress with short dark hair stepping onto rocky coastal outcrop against ocean view

Model wearing a white skirt holding a brown patterned shoulder bag outdoors against a coastal backdrop for Desigual Summer 2024 campaign.

Model lying on a white sun lounger wearing a black long-sleeve dress with colorful tropical leaf prints against an ocean backdrop.

Model with short dark hair wearing a long white eyelet halter dress and sandals against a coastal landscape background.

Model in a cream lace midi dress standing outdoors against a clear sky for Desigual Summer 2024 campaign

Desigual Summer 2024 2024

About

Desigual’s Summer 2024 fashion campaign presents a collection defined by vibrant textures, intricate crochet knitwear, and breezy eyelet fabrics. Photographed by Berta Pfirsich, the series lean into a coastal aesthetic, utilizing the natural rocky terrain and expansive horizons of the shoreline to ground the seasonal apparel. The project features model Kerolyn Soares in a variety of outdoor environments, ranging from sun-drenched cliffs to relaxed patio settings. Under the art direction of Laura Mata, the visuals maintain a consistent editorial rhythm, highlighting the tactile details of floral prints and structured accessories like laser-cut leather handbags. Paco Garrigues provided makeup for the shoot, opting for a clean, natural palette that complements the warm outdoor lighting and candid, sun-kissed atmosphere.