Desigual: Desigual Studio FW25

Sep 2025

The Desigual Studio FW25 campaign captures a raw, tactile aesthetic through a series of editorial portraits. Featuring model Issa Lish, the imagery prioritizes structural proportions and rich fabric textures—ranging from chunky knits and faux fur to distressed leather accessories—set against neutral, industrial, and minimalist backdrops. Photographers Laura Mata and Jorge Perez Ortiz lean into a warm color palette, utilizing soft natural light to define the collection's silhouettes. The work relies on a clean, editorial focus, with styling by Helena Tejedor and makeup by Paco Garrigues accentuating the layered, contemporary feel of the garments. The project incorporates analogue film techniques to emphasize the depth of the interior spaces.

Editorial, Warm, Clean, Vertical

Natural light

Advertising Campaign