Desigual

Sep 2025

The Desigual Studio FW25 campaign explores textural contrasts and structural tailoring within a series of clean, minimalist interior settings. Photographed by Laura Mata and Jorge Perez Ortiz, the imagery leans into an editorial aesthetic characterized by soft natural light and a warm, earthy color palette. The collection highlights architectural silhouettes, featuring oversized utility outerwear, heavy knits, and distinctively textured leather accessories. Model Issa Lish fronts the campaign, styled by Helena Tejedor with makeup by Paco Garrigues. The execution frequently utilizes analogue film techniques to emphasize the raw, tactile nature of the garments against sparse industrial backdrops. The work is defined by its focus on material depth and fluid composition.

Editorial, Warm, Clean, Vertical

Natural light

Designer Fashion

Advertising Campaign