Vogue Scandinavia: Designer Genes

Brand

Vogue Scandinavia

Date

Oct 2026

Description

Vogue Scandinavia presents Designer Genes, an editorial fashion series that explores modern silhouettes through a blend of studio portraits and atmospheric outdoor imagery. The project leans into a minimalist aesthetic, pairing clean backdrops with the textural depth of a misty, verdant meadow. Photographer Julius Bohlin and stylist Emma Thorstrand collaborate to contrast structural fashion elements with surrealist composition. The visuals utilize soft natural light and a warm, grainy film-inspired finish to highlight the collection's earthy tones and abstract forms. The production features casting by Theo Spencer and makeup artistry by Jenny Jansson, with model Malte Carlsson appearing as a key subject.

Style

Editorial, Vertical

Techniques

Natural light

Industries

Designer Fashion

Context

Editorial