De Beers: De Beers Talisman Collection 2025 Campaign
Brand
Date
Feb 2025
Description
De Beers presents the 2025 campaign for its Talisman collection, featuring model Adwoa Aboah. Captured through the lens of photographer and director Oliver Hadlee Pearch, the project highlights the jewellery's intricate craftsmanship through a series of monochrome portraits. The aesthetic leans into a clean, editorial look, utilising analogue film techniques to create a refined visual language. Set design by Andrew Tomlinson provides a muted interior backdrop, while styling by Alice Goddard, hair by Cyndia Harvey, and makeup by Lucia Pica focus on natural detail, including Aboah’s braided hair and classic architectural surroundings.
Style
Editorial, Vertical, Monochrome
Techniques
Analogue / film
Industries
Color
Jet Black
Context
Advertising Campaign
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