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Dial: Florescence

Brand
Dial
Date

Dec 2024

Description

Dial explores a vibrant aesthetic in the Florescence project, a cinematic fragrance campaign set within a lush, floral-rich landscape. The production centers on a figure adorned in intricate golden jewelry, framed by a garden that blooms through a combination of live-action capture and digital intervention. Technically, the piece utilizes natural light to ground the sequence in a tactile, warm environment. This outdoor setting serves as the backdrop for elaborate animation and VFX work that renders the rapid growth of the garden flora. B612 Studio oversaw the animation, while Exchanges VFX managed the post-production and visual effects integration.

Style

Horizontal, Cinematic, Warm

Techniques

Natural light, VFX / visual effects

Industries
Fragrance
Color
Jet Black
Gold
Background

Garden

Context

Advertising Campaign

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