Two female models in cowboy hats outdoors near rocky terrain and a stream for Elle China.

Two fashion models posing outdoors in a grassy mountain landscape for Elle China, featuring western-inspired attire and horses.

Models in western-inspired attire posed outdoors in a meadow and rustic fence setting for Elle China COW GIRL project.

Two models wearing cowboy hats and western-inspired outfits pose outdoors near a large fallen tree trunk.

Model in a cowboy hat and blue shirt relaxing in a colorful striped hammock outdoors in a forest.

Two female models in western attire posing against a large tree trunk for an Elle China fashion magazine cover.

Model wearing a cowboy hat and green plaid cape lying against a tree trunk in a forest landscape

Diptyque layout featuring a close portrait and a model riding a horse wearing a western hat and yellow dress for Elle China.

Two models wearing cowboy hats alongside horses in an outdoor mountain and forest landscape for Elle China COW GIRL project

Two fashion editorial panels featuring a model in a maroon puffer jacket and brown leather boots in an outdoor meadow.

Two female models in cowboy hats posing outdoors near a rustic wooden log and a horse in an editorial for Elle China COW GIRL project

Two fashion models posing outdoors in a mountainous landscape, featuring a black coat and a floral dress with a horse.

Two fashion models wearing cowboy hats posing outdoors in a wooded setting for Elle China COW GIRL project editorial

Two models wearing cowboy hats and western attire walking alongside horses through a wooded mountainous river landscape.

Model in a red jacket and cowboy hat posing outdoors against a mountain backdrop for Elle China

Two female models in western attire posing outdoors near a horse in a mountain forest setting for Elle China.

Elle China COW GIRL 2026

About

For the "COW GIRL" editorial in Elle China, models Chen Yang and Qun Ye explore a western-inspired aesthetic set against rugged, mountainous landscapes. The project leans into a rustic narrative, utilizing natural daylight to emphasize the interplay between textured layering—from tweed blazers and fringed boots to tailored western hats—and the raw, earthy tones of the surrounding forest and alpine terrain. Shot across a series of sprawling outdoor environments, the imagery incorporates cinematic framing and diptych layouts to capture both wide, environmental storytelling and intimate portraiture. The execution prioritizes a naturalistic feel, with grainy textures and a warm, earthy color palette that reinforces the project’s cohesive, western-inspired theme.