CMV Architects: Brand Identity
Brand
Date
Dec 2022
Description
Ingrid Picanyol Studio delivers a refined brand identity for CMV Architects, centered on a minimalist graphic design system. The project focuses on geometric clarity and negative space to establish a professional architectural visual language. The identity features clean, fine-line typography and a restrained color palette, utilizing black, white, blue, and textured ochre surfaces across stationery and digital applications. The application of motion graphics further demonstrates the precision of the logo through smooth, vector-based transitions.
Style
Horizontal, Clean, Minimalist, Commercial
Techniques
Typography
Color
Pure White
Jet Black
Context
Advertising Campaign
Associated creatives
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