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Cinemaissí

Brand Identity
Date

Sep 2023

Description

Pol Solsona Studio developed a comprehensive brand identity for the Cinemaissí Latin American Film Festival, grounding the event in a cohesive visual system. The design centers on a vibrant magenta and deep brown color palette, utilizing clean geometric layouts and bold typography to balance informational tables with promotional graphics. This approach carries across both physical and digital touchpoints, from printed collateral and event posters to mobile interfaces and animated schedules. The project incorporates elements of editorial and minimalist design, emphasizing structured typographic hierarchy to maintain clarity for festival programming. The identity extends into motion design for digital platforms, where static brand assets are translated into functional motion graphics that communicate essential event details. By pairing high-contrast print materials with desaturated documentary-style photography, the studio established a versatile aesthetic for the festival's diverse audience.

Style

Clean, Commercial, Horizontal

Industries

Festivals & Events

Color
Magenta
Context

Advertising Campaign

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