Chicken Licken: Soul Bites - Rasta
Brand
Date
Oct 2025
Description
Chicken Licken’s Soul Bites Rasta campaign takes a comedic look at the investigative process, centering on a police sketch artist navigating a precinct. The narrative unfolds through suspect lineups and office interactions, anchored by a series of hand-drawn portraits. Produced by Romance Films in collaboration with Joe Public, the spot utilizes live-action techniques and cinematic lighting to maintain its humorous tone. The work highlights the brand’s presence in the fast food sector through detailed set design and character-driven storytelling.
Style
Humorous, Horizontal, Cinematic
Industries
Color
Jet Black
Navy
Pure White
Background
Office
Context
TVC / TV Commercial
Associated creatives
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