Chevrolet: Silverado Cinema Trailer
Brand
Date
Sep 2020
Description
Chevrolet presents this cinema integration trailer for the Silverado, focusing on the vehicle's towing capacity and technical performance. The spot features live-action technique work, centering on a drive sequence through mountain terrain that emphasizes the pickup's physical build and presence. Developed by agency Commonwealth // McCann Brazil, the production was handled by Supply&Demand and Make. The project utilizes cinematic composition to highlight the vehicle's design, with post-production and VFX provided by Company 3 New York and Method Studios New York. Eleven Sound managed the music and sound design, while Spot Welders completed the edit.
Style
Horizontal, Cinematic
Industries
Color
Crimson
Background
Theatre
Context
TVC / TV Commercial
Associated creatives
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