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Cheerios: Little Win

Date

Jan 2025

Description

Cheerios celebrates quiet morning routines in the brand's 'Little Win' commercial. The campaign features a domestic breakfast scene, capturing a family gathering around the table with a focus on natural light and a warm, approachable aesthetic. Produced by Havas UK, Craft London, and WPP, the spot utilizes live-action technique to ground the narrative in an authentic, everyday setting. The production highlights the functional elements of the breakfast table, emphasizing the simplicity of the shared moment.

Style

Horizontal, Commercial, Warm

Color
Camel
Burnt Orange
Background

Living Room

Context

TVC / TV Commercial

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