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Chase: Pretty Tempting

Brand
Date

Mar 2023

Description

Chase presents 'Pretty Tempting,' a commercial campaign that highlights the bank's financial services through a sequence of lighthearted, everyday scenarios. The narrative follows a protagonist across varied settings, ranging from quiet hotel moments to more whimsical vignettes featuring a banana car and martial arts training. With sound and music production provided by Pull, the project leans into a polished, live-action technique. The visual approach prioritizes warm indoor lighting to maintain a grounded, relatable aesthetic across the diverse series of scenes.

Style

Horizontal, Commercial, Polished

Industries
Color
Pure White
Medium Grey
Background

Hotel Room

Context

TVC / TV Commercial

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