Chanel

May 2025

Chanel presents the Comete collection, a beauty campaign showcasing the artistry of makeup artist Valentina Li. Captured by photographer Andrew Vowles, the project emphasizes a warm, luminous aesthetic through a series of editorial portraits and clean, high-contrast product shots. The imagery employs macro perspectives and clean studio lighting to highlight cosmetic textures, such as shimmering eyeshadows and pigmented lip products. The visual language relies on a warm palette of coral, champagne, and gold tones, integrated with meticulous set design by César Sebastien. Featuring model Anneta Popova and cast by Aymeric, the work balances precise product representation with polished portraiture. The execution leans into a refined editorial style, utilizing hard light and natural lighting to emphasize radiant skin and intricate makeup details.