Chanel: Chanel Coco Neige 2026 Campaign

Oct 2026

The Chanel Coco Neige 2026 campaign captures the intersection of technical winter performance and high-fashion luxury. Photographed by Julien Martinez Leclerc and designed by Matthieu Blazy, the series features models Elodie Guipaud, Feng Jiao Long, and Lia Marie Mielke in a curated collection that leans into alpine aesthetics. Set across a series of snow-covered forests and crisp indoor settings, the imagery utilises soft natural light to emphasise rich, tactile textures ranging from thick wool knitwear and tweed suits to oversized technical puffer jackets. The editorial approach maintains a clean, vertical composition, contrasting the serene, wintry mountain landscapes with the vibrant geometric patterns and bold, branded details synonymous with the house.

Editorial, Vertical, Warm, Clean

Natural light

Advertising Campaign