Chanel
Chanel Eyewear S/S 2025 Campaign
Apr 2025
Chanel presents its S/S 2025 eyewear campaign, a series of editorial portraits featuring Kendrick Lamar, Margaret Qualley, Nana Komatsu, and Lupita Nyong'o. The project highlights the house's latest optical and sunglass designs against a stark, minimalist white backdrop, emphasizing sharp clarity and product detail. The imagery, captured by photographer Karim Sadli under the creative direction of Sheila Single, leans into a clean, polished aesthetic. Styling by Ib Kamara and Taylor Mcneill pairs the eyewear with signature tweed tailoring, pearls, and gold-accented accessories, bridging contemporary luxury with timeless house codes through natural light and desaturated tones.
Editorial, Horizontal, Clean
Natural light
Eyewear
White Seamless
Advertising Campaign
Associated creatives
