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Chanel: Chanel Cruise 2026 Campaign

Brand
Date

Nov 2025

Description

Chanel presents the Cruise 2026 campaign, a visual narrative captured by photographer Mario Sorrenti. The project channels a seasonal aesthetic through a series of coastal outdoor settings, utilizing hard light and natural lighting to emphasize the textures of tweed, chiffon, and knitwear. Casting by Aurelie Duclos, the campaign features models Alix Bouthors, Ida Heiner, and Xu Wei. The imagery maintains a clean, editorial approach, framing subjects against open skies, coastal hills, and aquatic landscapes.

Style

Vertical, Clean

Color
Jet Black
Context

Advertising Campaign

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