Chanel Beauty: Les Beiges Coastal Summer
Brand
Date
Jun 2026
Description
Chanel Beauty introduces Les Beiges Coastal Summer, a commercial video campaign that captures a series of sun-drenched beach vignettes. The project, directed by Theo Wenner, balances live-action sequences of models in coastal settings with polished close-ups of product arrangements. The production leans into a warm aesthetic, utilizing natural light to achieve a clean, coastal atmosphere. The visual approach prioritizes golden hour tones and captures the texture of the setting, alternating between wide shots of the shoreline and intimate portraiture of the cosmetic range.
Style
Vertical, Commercial, Warm, Clean, Golden Hour
Techniques
Analogue / film, Natural light
Industries
Color
Jet Black
Pure White
Background
Sandy Beach
Context
Advertising Campaign
Associated creatives
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