Chanel Beauty: Chanel Beauty April 2024

Apr 2024

The Chanel Beauty April 2024 collection is a multi-faceted campaign spanning both commercial product still life and editorial portraiture. The series leans into a refined, minimalist aesthetic, utilising bright, even studio lighting to emphasise the tactile qualities of the brand's signature cosmetics and iconic branding. The project features photography by Annemarie Kuus, who captures both the sleek, reflective surfaces of packaging and the polished textures of beauty looks. Editorial imagery incorporates fashion styling by Virginie Benarroch, hair styling by Joseph Pujalte, and makeup artistry by Christine Corbel, often pairing classic tweed garments with clean, modern cosmetic applications on models Charlotte Rose Hansen and Xie Chaoyu. Techniques such as macro photography and clean, high-key studio staging are used throughout to maintain a consistent visual language. The collection creates a balanced dialogue between luxury product design and human-centric editorial beauty.

Vertical, Commercial, Clean

White Seamless

E-commerce / Product