Carnale Room

Apr 2026

In the striking new campaign titled Back Side, the accessory house Carnale Room leans into a rigorous study of form, movement, and material. Guided by the visionary lens of photographer Giampaolo Sgura and the precise vision of creative director Augusto Arduini, the project operates as a masterclass in editorial minimalism. By stripping away narrative distractions, the series elevates the brand’s bags and accessories into the realm of sculptural art. The work is defined by a high-contrast black and white palette, utilizing deep chiaroscuro to emphasize the organic contours of the human figure against the precise, polished aesthetics of the collection. Fashion editor and stylist Lorenzo Posocco punctuates these compositions with sharp, intentional accents—from croc-embossed leather to reflective metallic cuffs—that disrupt the minimalist frame. Each image functions as a deliberate portrait, utilizing techniques like foreshortening and dramatic studio strobe lighting to pull the viewer into an intimate, often abstract dialogue between the anatomy and the object. Through this lens, the accessories become extensions of the body, captured in poses that feel both contorted and refined. The result is a cinematic and graphic exploration of texture that challenges traditional fashion photography, proving that when the background is minimized, the inherent craftsmanship of the product commands total attention. This is a bold, cohesive statement on luxury accessory design, where light and shadow perform as prominently as the featured goods themselves.

Editorial, Editorial, Editorial, Editorial, Portrait, Portrait, Portrait, Portrait, Cinematic, Cinematic, Cinematic, Cinematic

Low-key / chiaroscuro, Low-key / chiaroscuro, Low-key / chiaroscuro, Studio strobe, Studio strobe, Studio strobe

Bags & Accessories, Bags & Accessories, Fashion, Fashion, Fashion, Fashion