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CANAL+: No Bad Choices

Brand
Date

Dec 2024

Description

CANAL+ presents 'No Bad Choices,' a cinematic commercial for the streaming platform that leans into a gritty urban atmosphere. The film features a high-tension narrative tracking a man in a dark suit navigating a rainy cityscape and a sterile transit hub, captured through live-action technique and moody, natural light. Produced by Stink Films with support from Tuna+Icon Serbia, the project utilizes a high-contrast visual palette to emphasize the frantic pace of the sequence as the protagonist moves through the environment.

Style

Horizontal, Cinematic, Moody, Gritty

Techniques

Natural light

Color
Jet Black
Navy
Background

Street

Context

TVC / TV Commercial

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