CANAL+
No Bad Choices
Brand
ProjectNo Bad Choices
Date
Dec 2024
Description
CANAL+ presents 'No Bad Choices,' a cinematic commercial spot produced by Stink Films and Tuna+Icon Serbia. The project centers on a high-stakes sequence moving from a wet, urban street into a bustling transit hub. Characterised by a moody, gritty urban atmosphere, the spot utilizes live-action techniques to build its narrative. The production captures a man in a dark suit navigating through a subway station, marked by the contrast of fluorescent lighting and shadow.
Style
Horizontal, Cinematic, Moody, Gritty
Techniques
Natural light
Industries
Streaming Platforms
Color
Jet Black
Navy
Background
Street
Context
TVC / TV Commercial
Associated creatives
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