Burger King: Magic Donkey
Brand
Date
Feb 2025
Description
Burger King’s 'Magic Donkey' campaign, produced by All Of Us Here, leans into a surreal narrative through meticulous stop-motion animation. The film transitions from a rural farm landscape to a stylized restaurant setting, utilizing expressive claymation to deliver its promotional message. The production focuses on character-driven humor and vibrant lighting, building a distinct visual identity for the fast food brand. The project relies on the tactile nature of its animation to bridge the gap between traditional storytelling and commercial promotion.
Style
Documentary, Humorous, Horizontal, Surreal
Techniques
Animation
Industries
Context
TVC / TV Commercial
Associated creatives
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