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Burger King, VMAs: Video Of The Year

Date

Feb 2026

Description

Burger King and the VMAs collaborated on this promotional campaign for the Video of the Year award, blending broadcast event branding with commercial product showcasing. The visual identity leverages bold 3D render / CGI techniques and high-contrast motion graphics to anchor the partnership. The project centers on a chrome astronaut motif set against saturated magenta and yellow gradients. Post-production and VFX were executed by STUCK IN MOTION, who employed futuristic textures and kinetic typography to integrate the award branding with a final Whopper meal reveal.

Style

Neon, Futuristic

Techniques

VFX / visual effects

Background

Gradient

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