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WWD: Burberry SS27 BOH

Brand
Date

Sep 2026

Description

This fashion editorial project for WWD documents the backstage atmosphere of the Burberry SS27 collection. Photographed by Fran Gomez de Villaboa, the series captures the raw, candid nature of runway preparations through a refined lens. The imagery leans into a Clean editorial style, utilizing natural light to emphasize the rich textures and craftsmanship of the garments designed by Daniel Lee. The collection features a diverse cast of models, including Sun Yidan, showcasing a layered aesthetic that blends utility wear with formal silhouettes. The compositions focus on precise details—from woven handbags and metallic accessories to the intricate patterns and trench coats synonymous with the brand’s visual identity. Set within industrial and minimalist backdrops, the work balances a high-fashion polish with the authentic, grainy texture of a behind-the-scenes documentary.

Style

Editorial, Vertical, Clean

Context

Backstage / Behind the Scenes

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