Bouquet

Dec 2025

Bouquet’s brand identity project establishes a visual language centered on minimalist product design and editorial storytelling. The visual system integrates clean, studio-lit photography of botanicals and glass-bottled syrups with a tactile graphic approach that utilizes retro-styled typography and whimsical, hand-drawn ink illustrations. Photography by Sahra Jajarmikhayat anchors the identity, employing soft light to emphasize the textures of ingredients like vanilla beans and glass surfaces. These elements are balanced by bold, clear layout choices and custom UI components that prioritize ingredient transparency and playful, fluid motion. The overall execution reflects a commercial, minimalist aesthetic that leans into earthy color palettes and sharp, modern composition.

Commercial, Clean