Bouquet: Brand Identity

Dec 2025

Bouquet’s brand identity project establishes a visual language centered on minimalist product photography and editorial graphic design. The system utilizes a palette of neutral tones accented by vibrant lime and amber, featuring clean studio lighting and macro textures to highlight packaging and ingredient details. The aesthetic leans into a refined, tactile quality, incorporating fine film grain and organic ink illustrations to balance the structured, commercial layout. The project integrates custom typography and playful motifs across a cohesive digital and physical experience. Photography by Sahra Jajarmikhayat anchors the visual storytelling, while graphic design by Walk A Thought and web development by Metarialist translate these elements into a functional, interactive website. The identity is characterised by its clean, minimalist approach to flavour-focused consumer goods.

Commercial, Clean