Boucheron
Winter Wonderland 2025
Brand
ProjectWinter Wonderland 2025
Date
Nov 2025
Description
Boucheron presents its Winter Wonderland 2025 campaign, a series of portraits featuring global ambassadors Han So-hee, Daisy Edgar-Jones, Mina, and Dilan Çiçek Deniz. The imagery places the featured jewelry collection against a stylized, snow-dusted landscape. Captured with a clean, polished aesthetic, the commercial portraits utilize soft light to emphasize the metallic finishes of the pieces. Han So-hee is styled in a monochromatic white ensemble, highlighting a selection of stacked bangles and rings complemented by hair embellishments.
Style
Vertical, Commercial, Clean, Polished
Techniques
Soft Light
Industries
Jewellery
Color
Pure White
Jet Black
Background
Set-dressed
Context
Advertising Campaign
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