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BOSE: Alive

Brand
Date

Oct 2022

Description

The 'Alive' campaign for Bose leans into the atmosphere of a night-time social gathering. Shot in a dimly lit environment, the live-action footage uses a cinematic, moody aesthetic defined by deep shadows and cool, saturated tones. The project captures a collective experience within a room accented by purple party lights and festive décor. This production was led by agency Grey London, with production support from SMUGGLER and music and sound design by Hook & Line.

Style

Horizontal, Cinematic, Moody

Techniques

Analogue / film

Background

Nightclub

Context

Advertising Campaign, Brand Film / Corporate Video

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