Bogner

Apr 2025

Bogner presents a series of fashion campaign imagery that leans into a minimalist aesthetic. Across the editorial and commercial shots, the focus remains on clean lines, tactile fabric textures, and a deliberate use of split-tone and neutral studio backdrops. Photographed by Julia Noni, the project highlights seasonal ready-to-wear ensembles, including tailored coats, knitwear, and monochromatic matching sets. The styling incorporates accessories such as straw bucket hats and oversized eyewear, captured through soft, directional lighting that emphasizes the material details of the garments. The series utilizes an editorial approach to frame the collection, balancing simple, direct compositions with a refined color palette.

Editorial, Vertical, Clean

Natural light

White Seamless

Advertising Campaign