Bleume
Brand Identity
Brand
ProjectBrand Identity
Date
Dec 2025
Description
Graphic design studio FORNER developed the comprehensive brand identity for Bleume, a line of plant care products. The project establishes a sophisticated visual language centered on a restrained, monochromatic blue color palette, clean serif typography, and minimalist layouts. Across print collateral and product packaging, the identity emphasizes tactile finishes, including debossed and embossed elements, paired with natural botanical imagery. The execution leans into clean and minimalist graphic design principles, utilizing 3D render / CGI techniques and motion graphics to showcase the matte texture and industrial design of the product line.
Style
Commercial, Clean
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