Bizzabo

May 2022

Bizzabo introduces a refreshed brand identity for its event experience platform, utilizing a high-contrast visual language defined by bold black typography and a vibrant yellow palette. The design system spans both digital and physical touchpoints, including stationery, event collateral, and urban advertising installations that lean into a minimalist aesthetic. Execution of the project incorporates clean graphic design and fluid motion graphics to translate the brand’s focus on hybrid events. Photography by Cecilia Armand Ugon captures the identity in situ, balancing corporate utility with structured, modern compositions that emphasize materiality, from terrazzo flooring to polished chrome. The project was developed with creative contributions from Gold Front, Asís, Giacomo Bagnara, Cecilia Armand Ugon, and Bruno Persico.

Horizontal, Commercial, Clean

Apps & Digital Platforms