The brand identity project for Bizzabo defines a bold, cohesive visual language across both physical and digital touchpoints. The system relies on a high-contrast palette of vibrant yellow and black, utilizing clean, minimalist typography and graphic illustration to communicate a modern identity for the event technology platform.
Executed through a mix of print collateral, outdoor signage, and digital motion graphics, the identity features a focus on structural clarity. The design incorporates tactile elements like business cards, stationery, and environmental installations to extend the digital experience into physical spaces, supported by warm, natural light and clean commercial compositions.
The project was developed with creative contributions from Gold Front, Asís, Giacomo Bagnara, Cecilia Armand Ugon, and Bruno Persico.
