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Bingle: Horses

Brand
Date

Jan 2025

Description

Bingle’s 'Horses' commercial spot leans into a whimsical aesthetic to anchor its latest insurance campaign. The film features a central figure atop two galloping white horses along a shoreline, captured through live-action technique and set against a quiet, coastal backdrop. The production utilizes soft natural lighting and a desaturated palette to maintain a distinct visual tone. Creative direction and agency oversight were provided by Droga5 ANZ, part of Accenture Song, with production services managed by Rabbit. Post-production visual effects were delivered by Method Studios Sydney and Blackbird, while the sound design was produced by Song Zu.

Style

Horizontal, Commercial, Desaturated

Techniques

Natural light

Industries
Color
Pure White
Beige
Jet Black
Background

Sandy Beach

Context

TVC / TV Commercial

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