BetMGM: Too Close
Brand
Date
Jan 2024
Description
BetMGM brings together Vince Vaughn and Tom Brady in 'Too Close,' a commercial spot centered on a dialogue-driven narrative. Set within a dimly lit, atmospheric billiards room, the film employs warm ambient lighting to establish a cinematic, low-key aesthetic. Produced by Biscuit Filmworks with creative agency Highdive, the project leans into a live-action technique to ground the interaction between its two central figures. Post-production support was provided by KEVIN and Meticulous Timing, with audio and music handled by Another Country.
Style
Horizontal, Cinematic, Warm
Industries
Color
Jet Black
Charcoal
Background
Bar
Context
TVC / TV Commercial
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