BetMGM: Tom Has Won Enough
Brand
Date
Jan 2024
Description
BetMGM brings a lighthearted approach to sports betting in the campaign titled Tom Has Won Enough. The film stars Vince Vaughn, who navigates a series of vignettes that shift from the high-contrast lighting of a Las Vegas evening to the relaxed atmosphere of a beachfront home. Produced by Biscuit Filmworks with creative direction from Highdive, the project relies on live-action technique and cinematic framing to capture comedic timing. The narrative explores sports betting culture across varied settings, supported by post-production work from KEVIN and Meticulous Timin, and sound design from Another Country.
Style
Horizontal, Commercial, Cinematic
Industries
Color
Jet Black
Background
Hotel
Context
TVC / TV Commercial
Associated creatives
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