BETANO: Euro Is Here
Brand
Date
Jan 2025
Description
BETANO launches its 'Euro Is Here' campaign, a high-energy series of spots capturing fans in diverse, action-oriented settings. From weightlifting sessions and wrestling rings to celebratory domestic scenes and expansive outdoor environments, the project leans into a cinematic aesthetic. Directed by Topcut Mondiano, via MARKENFILM, the work utilizes rapid, dynamic cuts and dramatic lighting to maintain a fast-paced narrative flow. The campaign is represented by Rabbit and features a range of live-action techniques to emphasize the anticipation surrounding the tournament.
Style
Horizontal, Action, Cinematic, Warm
Context
TVC / TV Commercial
Associated creatives
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