Belstaff: Crafting A Legacy A/W 25

Sep 2025

Belstaff presents the Crafting A Legacy A/W 25 campaign, a series of studio portraits showcasing the brand's latest menswear collection. Photographed by Jackson Frederick, the work focuses on material texture and form, featuring leather moto jackets, shearling coats, and knitwear worn by model Halid Nuhu. The imagery utilizes clean, vertical compositions against muted seamless backdrops, defined by soft light that highlights the tactile quality of suede, shearling, and leather garments. Hair styling by Masayoshi Fujita complements the classic aesthetic, maintaining a polished and minimalist visual identity throughout the series. The campaign integrates brand typography and the phoenix emblem to anchor the layout.

Vertical, Clean

Soft Light