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Barista Bros

Catfish
ProjectCatfish
Date

Jan 2025

Description

Barista Bros brings a surreal touch to the beverage sector with the commercial spot, 'Catfish.' The narrative features a customer interacting with a trench-coat-clad catfish, centering the product within a convenience store setting. Produced by Rabbit with creative development from BMF Sydney, the project leans into a live-action technique augmented by VFX / visual effects to integrate the character. The cinematic spot relies on natural interior lighting to ground the unconventional premise.

Style

Horizontal, Action, Cinematic

Techniques

VFX / visual effects

Industries

Beverages

Color
Jet Black
Beige
Burnt Orange
Background

Retail Store

Context

TVC / TV Commercial

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