AT&T
“Kings Of Style” - Harlem, the world capital of Street Style feat. A$AP Rocky & Dapper Dan
Brand
Date
Jun 2024
Description
AT&T explores the intersections of fashion heritage and urban culture in 'Kings Of Style.' The project features A$AP Rocky and Dapper Dan in a conversation centered on the influence of Harlem on global street style. Directed through Translation, the film utilizes a documentary-style approach to capture the dialogue. The visual execution leans into a cinematic, desaturated aesthetic, employing a cool teal color palette that provides contrast against the subjects' red apparel. The production serves as a live-action exploration of personal style and cultural legacy.
Style
Horizontal, Cinematic, Desaturated
Industries
Luxury Fashion Houses
Color
Scarlet
Jet Black
Background
Street
Context
Advertising Campaign
Associated creatives
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