Arnott's
Shapesons
Brand
ProjectShapesons
Date
Jan 2025
Description
This commercial for Arnott's Shapesons captures a candid domestic scene, focusing on family life within a residential living room and kitchen. The live-action spot leans into a warm, inviting aesthetic, defined by clean compositions and natural light. Developed by TKT Sydney with production by Rabbit, the film highlights a casual interaction between children and adults in a cozy home setting. Post-production and VFX were managed by White Chocolate VFX, while Otis Studios handled the music and sound design, with casting provided by Peta Einberg Casting.
Style
Horizontal, Commercial, Warm, Clean
Techniques
Natural light
Industries
CPG / Packaged Food
Color
Medium Grey
Pure White
Beige
Background
Living Room
Context
Advertising Campaign
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