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Armand Basi: Armand Basi x Per Gotesson 2024 Capsule Collection

Brand
Armand Basi
Date

May 2024

Description

The Armand Basi x Per Gotesson 2024 capsule collection campaign explores the intersection of contemporary menswear and elevated streetwear silhouettes. Shot on location, the editorial series leans into clean architectural lines, contrasting fluid knitwear and structured outerwear against classical stone facades and urban settings. Photographer and creative director Geray Mena employs natural light to define the textures of the collection, ranging from ribbed knits to dark leather accessories. Featuring models Eliseu Casas and Soribah Ceesay, the imagery maintains a graphic, editorial aesthetic, utilizing warm tones and clean compositions to highlight the capsule's layered approach to modern tailoring.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries
Designer Fashion
Color
Pure White
Background

Street

Context

Advertising Campaign

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