Apple Music: Usher

Nov 2023

This music industry production for Apple Music features musician Usher in a series of candid, behind-the-scenes moments within a recording studio. The project documents the creative process, focusing on the intimate environment of songwriting and studio life. The cinematography employs warm, directional lighting to emphasize the recording space, with acoustic panels forming the backdrop of the scene. The live-action technique captures the artist through slow-motion sequences and detailed shots, leaning into a cinematic aesthetic that underscores the focused nature of the recording process.

Horizontal, Cinematic, Warm

Slow motion

Office

Music Video