Amazon: Find Your Wavelength
Brand
Date
Jun 2023
Description
Amazon's 'Find Your Wavelength' campaign centers on a narrative journey from an expansive desert to a high-energy jungle party. The commercial, developed by 72andSunny LA, highlights a protagonist navigating surreal set pieces and rhythmic choreography. Employing saturated color palettes and natural lighting, the film creates an immersive atmosphere through live-action technique. The production features a sequence of vibrant, floral-themed environments that emphasize a dynamic and musical aesthetic.
Style
Horizontal, Commercial, Action, Saturated, Warm
Industries
Color
Magenta
Beige
Background
Sandy Beach
Context
TVC / TV Commercial
Associated creatives
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